Viewers Like You
Though we filed our taxes together as a newly married couple, we submitted our business returns separately. This proved so annoying to our lazy accountant, he demanded we merge our businesses to spare him future headaches.
The name Viewers Like You started as a placeholder we knocked around as a joke: Think of all the free publicity PBS would be sending our way! Eventually, double entendres and all, it grew on us (cue more eye-rolling by lazy accountant).